LIMITED by Nothing––founded by Adi Redzic—turns limits into power and chaos into opportunity through executive coaching and leadership consulting.

We help individuals, leaders, and teams build capacity for courage, ownership, and connection—in a high-pressure, AI-drenched, lonely world.

Capacity isn't knowledge. It's the ability to actually do it—when you're scared, when it costs something, when no one's clapping.

So people stop suppressing themselves and start building and achieving what they actually want.

With individuals, we call it Radical Ownership.
We go to the source—shame, fear, family, money, identity—and turn what's been holding you back into jobs, boundaries, relationships, financial freedom. Not by erasing the past. By using it.

With teams, we call it Entreployment—entrepreneurs on payroll.
Smart people make safe choices when the system punishes risk. We change the system. Ownership stops being a slogan. People start acting like it's their company.

On stages, we teach Original Intelligence—what stays essential when machines handle everything else. Judgment. Courage. Our humanity.

Our clients have negotiated million-dollar deals and doubled their salaries, left toxic jobs and relationships, got sober and worked through trauma, started businesses and switched careers, developed cohesive teams, and built lives they actually love.

That's why 95.8% return or send someone they love.

The official line: Executive coach, keynote speaker, author, serial entrepreneur—15 years, 24,000+ client hours, named Top Coach in Los Angeles in 2023.

Before all that...

I survived an assassination attempt at 5, and landed in America at 17 with $375 and panic attacks. By 26, I was in White House meetings. On paper, I'd made it.

Then I found myself on the floor of my apartment with a bottle of Jack Daniels, wondering if I should end it all. Successful. Broken. Alone.

That's when Radical Ownership stopped being about external wins and became about the real work—shame, self-hate, the stories I'd carried since childhood. I lost 50 pounds. I learned to love myself—kinks and all. I built a home inside and a loyal, unflinching community around me.

I do this work because I know what it costs to live stuck, isolated, and at war with yourself. And because I believe people who work on themselves don't destroy. They build.

• Professionals doing everything “right” but still stuck

• Leaders struggling to be real in a performative world

• Teams where friction kills progress and trust

• Organizations tired of talk, ready for actual change

• Entrepreneurs pulled between growth and burnout

• Anyone done shrinking and ready for more

Let's talk?

THE ORIGINAL LIMIT-BREAKER

Grom Redzic, our Chief Inspiration Officer and emotional-support bear, crossed the rainbow bridge on May 10, 2025, after 5,032 days of showing us what it means to be LIMITED by Nothing.

Born on Adi’s grandma’s birthday—a cosmic wink that love finds us when we let it—our silent samurai taught us to meet chaos with curiosity, piss on the critics, and wag through every storm. With determination, you can even unscrew water bottles without thumbs (he did!)

His spirit shapes everything we do: how we break limits, lead the pack, and own every part of who we are. He reminds us to live like he did—real, wild, and free.

Twelve days shy of 14, but forever here.